 | About Us | | Welcome to VARIndia | | | IT Magazine for Indian VAR's (IT channel resellers) - India's Frontline IT Magazine since 1999.VARIndia is a Magazine with a difference! We say it is "The ultimate voice of the Indian Value Added Resellers."With over 25,000 copies a month ,duration monthly, this is a unique opportunity for you to express yourself fully to the call of the time "Value Addition" for you as well as your partners and customers in all the metros and over 187 cities , towns and few talukas in India.To support you in playing this game of unlimited possibilities, we have a team of experts from various areas of the IT publishing industry: from editorial to marketing.A hi-tech publishing house, with its presence in both print and electronic media, VARIndia is all set to provide you with the most efficient tools "hot news, emerging trends and their impeccable impact" with a new flavour into SME, RETAIL and MOBILITY sector, you need to voice your marketing game plan and add new dimensions to your business operations on a continuous basis.Powerful sections like Hot Bytes, On The Ramp, VAR-SME , Technomania, VAR Chat, Vendor Partner Relationship, Channel Buzz, Product Review, Open your eyes, Books Forever, Round About , Bestsellers and many more, are all geared up to touch you and call you to make a difference.VARIndia is a space which continuously assists you in building up relationships in all areas of your business, free from the constraints of your past experiences. With a host of MNCs as our customer base and leading experts from the Indian IT industry to support us in addressing your needs, VARIndia is defining a new era of ultimate interaction platform for the IT channel resellers in India.We invite to you join us in this game of unlimited opportunities and generate this powerful media which creates you as who you want to be in your business as well as in your life.Looking forward to a lifetime association. |
Target: Executive Board, Senior & Middle Management, VARS, IT Entrepreneurs, companies selling IT products and services.
Network: Channel
Region: India
Frequency: Monthly
Circulation: 24,000
Ad/Edit Ratio: 45% Ad to 55% Editorial
Launch Date: September 1999
Editorial Coverage: Industry news, analysis and trends, with emphasis on multi-platform issues related to the growth of channels in India
Publication Facts: Reaches more than 158 locations in India across all States, which exhaustively covers more than 95% of the channel markets in India. The only brand that has events such as the VARIndia Star Nite Award and VARIndia IT Forum . Widely circulated in the channel community, an estimated 90% read the magazine. For more than six months, 3 out of every 4 members have been following channel news through VARIndia.
Language: English
Publisher: Kalinga Digital Media Pvt. Ltd. | | | Readership Information | | Circulation by Industry | | Dealers and Retailers (including VARs) | 65% | | Distributors | 10% | | Systems Integrators | 10% | | Vendors | 8% | | Other | 7% | | Circulation by Job Title | | Owners, Proprietors/Partners | 70% | | Channel, Product, and Marketing Managers | 22% | | Vice-presidents of major companies | 5% | | CEOs of major companies | 3% |
| | | Online Advertising : www.varindia.com & VNS ( Daily News Wire) | | VARIndia's website serves as a mechanism to alert the channel of new developments that impact them as well as a repository that displays new analyses, articles and research from the magazine. Associated with the website is VNS (VARIndia News Services), a daily newsletter that reaches over 60,000 subscribers. For more information please contact our sales Officer to order your advertisement ) | | Advertising Information
Special Placement | | There is a surcharge of 15% each for placements far forward or on a right-hand page. | | | Agency Discount | | A discount of 15% may be claimed by recognized agencies on the gross total of the invoice, provided payment is received according to invoice terms. | | | Mechanical Requirements | | Guidelines for Ad Materials | | Display Section | | Formats: | QuarkXpress, Freehand, Photoshop or Illustrator | | The ad should be created in 4 color CMYK positives | | TIF format, Resolution: 300 dpi minimum, 133 screen size/ frequency | | Fonts: Must be converted to curves | | Must attach the font file with creative 7% | | Must attach a color proof | | File Formats: | Display ad material in softcopy will be be accepted. However, in exceptional cases, it might be considered provided the format mentioned below have been adhered to. | | Classified Section | | Ad material for classifieds must be given in a softcopy in the following format: | | TIF (300 dpi, 133 screen size or frequency, CMYK) | | Avoid sending open files and if you have to then convert all fonts to curves | | Send all softcopy burnt on a CD or Zip drive | | Send files to: | Rakesh Kumar G-15,Hauz Khas New Delhi-110016 Ph: 011-41655458,41656383 Fax: 011-26532459 | | Digital Formats | | File Formats: | QuarkXpress, Freehand, Photoshop or Illustrator | | File | TIF, Resolution: 300 dpi | | Send email files to: | Rakesh Kumar Email : rakesh@varindia.com cc: Deepak Sahu : deepak@varindia.com |
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