Last year, when the IT industry was coming out of the deep sleep of recession, the distributors adopted a new strategy. We saw distributors transforming from mere box pushers to start adding value to the boxes. Some distributors also started participating in the marketing and brand promotion of their associate principals. But the recent comparison of each company's turnover with its last year's had a different story to share.
The last few years have witnessed stellar growth of IBM India not only in terms of manpower but also in revenue. India is the key market for IBM. The booming technology and the telecom sector have put the country on the path of a fast-growing economy. As a result, India has emerged as a business destination for technology companies.
In the last ten years, Netgear has devoted its energies to developing, producing and marketing high-value networking and inter-networking products. In the process, the networking company has been able to create a stronger brand proposition.
Power protection vendor, Emerson Network Power India, considers India to be a crucial market for the company and has detailed its vision for a brand strategy that it confidently predicts will enhance its position in the Indian market.
Switzerland, a landlocked alpine country of roughly 7.6 million people in Western Europe with an area of 41,285 square kilometres, has been known for fine chocolates, dairy products, electronic watches, etc. This very country has also been responsible for bringing out a company like Logitech.
Check Point has been a great brand as far as security solutions are concerned. Since its inception, the company’s mission has been to make Internet communications and critical data secure, reliable and available everywhere. It continues to be its ongoing vision. Check Point is committed to stay focussed on real customer needs, to develop new and innovative security solutions and to keep redefining the security landscape
To secure a strong foothold in the SMB segment, Xerox Corporation recently announced the global launch of 8 mono printers and MFPs for the first time in India, ahead of the rest of the world. The global launch, which was kicked off from India, will be rolled out subsequently in 162 countries and underlines India as a strategic destination for Xerox Corporation.
Polycom is the only company which delivers end-to-end, rich media collaborative applications for voice, video, data and the Web from the desktop and mobile personal systems to room systems to the network core. It provides the most lifelike experience for communication and remote meetings from anywhere to anywhere, instantly.
AOL HD app introduced on Samsung Smart TV, Google TV
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