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Dr. Alok Bharadwaj
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  Dr. Alok Bharadwaj 

Dr. Alok Bharadwaj,
Sr. Vice-President,
Canon India

Alok Bharadwaj as Sr. Vice-President at Canon India is into Business Strategy, Brand building & Marketing, Sales force management, Distribution Channel operations, B2B sales operations, P&L management, PR, Corporate affairs, Leadership communications. CRM, Industry Policy forum participations, top level networking & relationships. Alok joined Canon in 2001 and during the last 10 years has assumed responsibilities of 9 Business Divisions.

His strong belief on execution excellence has improved Canon's operational efficiency, speed and quality of performance in various marketing thrusts as well as its financial performance from a Rs.110-crore revenues in 2001 to Rs.1,260 crore in 2010. Under his leadership, Canon India recorded its best growth phase, particularly record-breaking growth of over 50% in 2010 and has emerged No. 1 in four product categories. He received the “Pride of the Industry” award and also received the prestigious award of the Best CMO by the CMO Council. 

Alok completed Mechanical Engineering from PEC, Chandigarh and MBA from FMS, Delhi (1985 batch), and is an alumni of the Executive Programme of IMD, Lausanne. Some of the forums where Alok is an active speaker are World Brand Congress, CII seminars, Asia Retail Congress, Indian Retail Forum, SKOCH Summit, INFOCOM, D&B event and CIO events.
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