Government – A major power booster of Surveillance Industry
Darpan Seth
Head - India & SAARC, Impulse Networks
In a chat with VARINDIA, Darpan Seth, Head - India & SAARC, Impulse Networks, highlights the growth factors and opportunities of surveillance industry
The Indian market is witnessing a rise in demand in security solutions and systems. The demand in the surveillance market is majorly driven by government and the evolving technologies. This growth is actually the result of the need to secure and monitor people, resources, critical infrastructure, etc. Moreover, these days, government bodies are also keen to protect public places which work as a prime factor to boost the industry.
“The surveillance market is driven by surging demand from government and evolving technologies targeted to improve functional expertise and operational efficiency. Security solutions and systems represent a vital component of the government plan. CCTV and video surveillance systems are witnessing strong growth driven by rising need to secure and monitor people, resources, assets, critical infrastructure against the backdrop of increasing safety and security concerns. Government bodies focus on safeguarding public places such as airports, railway stations, bus stations, universities, hospitals, public parks, etc,” says Darpan Seth, Head India & SAARC, Impulse Networks.
Analog to Digital
Though India security and surveillance market is shifting from analog to digital, but still it is a fact that analog-based CCTV systems dominate the lower and economy segments. The IP- based cameras are majorly used in large installations. India is a very dynamic market and rapidly adopting the technological innovations like software-based solutions.
“In India, currently, analog-based CCTV systems dominate the market in the lower and economy-based segments. Large installations are generally pure IP camera-based installations. IP cameras are used increasingly in different verticals such as hospitality, retail, manufacturing, homeland security, transportation, BFSI, and government. The Indian market for surveillance and CCTV is fast changing with new technologies being introduced coupled with the technological advancement being more towards software-based solutions than hardware-based. IP-based CCTV cameras allow smart edge video analytics, reducing computing power required for server-based video analytics for features such as facial detection, line crossing, missing / abandoned object, counting and perimeter intrusion,” explains Seth.
Challenges & Strategy
Talking about the challenges, Seth mentions, “Delay in awarding of large infrastructure projects to large EPCs, and its eventual completion remains the biggest bottleneck. Besides this, we are also hopeful that CCTVs become mandatory in all commercial and government establishments via a proposed amendment to the National Building Code.”
Though a lot of competition is present, but Impulse has its niche market. Video surveillance is the focussed area for Impulse in critical competition.
“There are plenty of international companies present in the Indian market. Despite the competition, Impulse has a unique niche. Impulse focusses on video surveillance solutions for critical infrastructure. We understand the requirements of this market based on our extensive global experience. All our offerings are customized to provide end-to-end video surveillance solutions for this vertical. We provide UL Listed IP Cameras; UL Listed Industrial-Grade Network Switches; World-Class Video Management System Software and Scalable Video Recording Hardware to complete the portfolio.
All our CCTV cameras are ONVIF-compliant which means that if the customer has a heterogeneous environment, our products are compatible and can sync along with the existing ONVIF infrastructure. Our products are thoroughly tested and are UL listed,” explains Seth.
Opportunities for Channel
The market is brimming with opportunities as surveillance has become mandatory for commercial and government settings. Also, cloud-based monitoring solutions will gain grounds in India which will further enhance the prospects for the channel community.
“The surveillance market in India has tremendous growth prospects. CCTV-based surveillance is almost mandatory in all commercial and government settings, creating new challenges related to designing, installing, commissioning and managing IP CCTV systems infrastructure. We also foresee private cloud-based monitoring solutions to pick up the pace in India which could be an added benefit for the channel,” says Seth.
He further adds, “Video surveillance products are essential in all infrastructure projects and now require increased integration with third-party infrastructure such as fire systems, toll gates, boom barriers, access controls, weighing stations, etc. Impulse is committed to supporting its channel partners in ensuring seamless system integration on Impulse products with open protocol / API-based systems.”
Future
Discussingthe future of the industry he mentions, “The Indian CCTV market is seeing enormous growth from sectors such as city surveillance, hospitality, critical infrastructure security, BFSI, retail, BPO, manufacturing, and education. The government, in general, is the biggest segment in terms of volume demand. We see increased system integration of CCTV cameras with traffic enforcement and access control systems. There is also demand for premium analytics software for ANPR (Automatic Number Plate Recognition) and Traffic RLVD (Red Light Violation Detection).”
Aparna Mullick
aparna@varindia.com
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