Brand Guru0
Shailendra Katyal, Director, Marketing, Lenovo India
Branding is one of the most important aspects of any business, large or small, retail or B2B. An effective brand strategy gives the company a maj…
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Brand Guru
Brand Guru0
Rothin Bhattacharya, EVP - Marketing & CEO - HCL Security
Branding is one of the most important aspects of any business, large or small, retail or B2B. An effective brand strategy gives the company a maj…
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Ranjivjit Singh, Chief Marketing Officer, Personal Systems Group, HP India
Branding is all about differentiation. In today's markets where technology parity and to a certain extent commoditization is happening faster, in…
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Ramya Shankaranarayan, Marketing Communication Executive, TVS-E
A brand is the idea or image of a specific product or service that consumers connect with. Branding is when that idea or image is marketed so tha…
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Rajesh Agrawal, MD, Micromax Informatics Ltd.
A brand is the idea or image of a specific product or service that consumers connect with. Branding is when that idea or image is marketed so tha…
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Rachana Singh, Manager-Marketing - Mindlance India Pvt. Ltd.
Branding is lot more than just a process of establishing an identity or a face of a product or service which assures of certain perceived values…
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L K Pathak, Global Head, Corporate Communications, Elitecore Technologies
Branding is value creation about your product or services you offer. You reach out to the customers and prospects through various innovative mean…
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L.K Gupta, Vice President, Marketing, LG India
Branding is about getting your prospects to see you as the only one that provides a solution to the problem. Global, Tomorrow, Energy, Humanity a…
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Jayanthi Sethuraman, Head - Marketing & Alliance, Fujitsu India Private Limited
In my view, true branding is inside-out. It reflects the personality of the company or a product consistently and over an extended period of time…
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Dr. Alok Bharadwaj, Senior Vice President, Canon India
All humans have needs & demands. Our demands have two needs. One is functional and the other emotional. Whatever we consume whether Darjeeling te…
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