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Advaiya discusses “Technology Marketing” at TFM&A, India

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On Technology Marketing as a Service (TMaaS), a session was conducted by Advaiya at Technology for Marketing & Advertising (TFM&A) India. The session highlighted that technology marketing is markedly different from other kinds of marketing since it requires a great deal of depth and knowledge of ways to align technology solutions with business outcomes.
 
Manish Godha, CEO, Advaiya, said, It was a pleasure to be associated with TFM&A. We, at Advaiya, constantly work towards establishing a progressive approach to technology and are devoted to the processes leading to the useful adoption of technologies in the service of business objectives. TFM&A was a platform to showcase Advaiya’s TMaaS Practice, which is unique in the Indian marketplace.
 
Godha also participated in a panel on “Big Data” lead by US-based marketer Romi Mahajan.