Companies adopting digitisation are creating maximum jobs
The COVID-19 pandemic has led companies to rapidly accelerate their digitisation plans and the companies that are digitising the most are creating the maximum jobs, says ManpowerGroup survey. During the virtual Davos Agenda Summit, the global workforce solutions major said 'renew, reskill and redeploy' are the three key trends that have emerged in its new research on the impact of COVID-19 on digitisation and skills.
The survey of over 26,000 employers in more than 40 countries found that organisations are accelerating digitisation as a result of the pandemic - 38% are speeding up, while just 17% have put plans on hold. It also showed that employers are digitising plans to increase or maintain their headcount. Nearly 86% of those that have accelerated digitisation will add roles, compared to just 11% of employers who plan to reduce or hold their automation plans.
The impact of the pandemic on digitization differs significantly around the world. Employers in Germany, Austria, Japan, and Italy report automation has accelerated most as the result of COVID-19 while those in the US, France and the UK are least likely to have sped up digitisation.
The pandemic-driven acceleration of digital adoption and the resulting new agile ways of operating could unlock 5.4 trillion dollars in profitable growth if applied broadly. Organisations that are digitising most are also planning significant increases in HR headcount. Today technology breakthroughs are driving mass vaccination programmes, workforce transformation and flexibility, plus a call for the better work-life blend, more upskilling and greater autonomy over how, when and where work gets done. It means the higher the maturity the greater the degree of digital capabilities, such as artificial intelligence (AI), cloud, and data analytics.
These future-ready companies have doubled-down on digital transformation and retooled operating models, pivoting from incremental improvements to wholesale reinvention. Uncertainty has also put a premium on new, agile ways of doing things, reinforcing the idea that operations can be a catalyst for competitive advantage, transformational value and growth. Future-ready enterprises transform how work gets done by using rich data for decision-making, augmenting people with artificial intelligence (AI) and employing agile workforce models — with striking differences in digital adoption and operational maturity.
Accenture’s findings report 93% can do more and advancing business operations maturity even by one level pays off. On average, companies with one higher maturity level in 2020 were 7.6% more efficient in terms of lower operating expenses per dollar of revenue, and 2.3 percentage points more profitable in terms of EBITDA as a percentage of revenue.
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