EMC Corporation has introduced the EMC Greenplum Modular Data Computing Appliance (DCA), the complete Big Data analytics platform. Available now, the Greenplum DCA features a revolutionary modular architecture that allows enterprises to combine a shared-nothing MPP relational database with enterprise-class Apache Hadoop - along with Greenplum partner BI and ELT applications - to achieve true structured and unstructured data co-processing, and expand it gracefully as needed in a single, unified platform.
DCA modules enable enterprises to completely change how they think about scaling by providing the ability to start small and expand the appliance in more flexible and cost-effective quarter-rack increments based on processing performance or storage capacity needs. In addition to mixing and matching Greenplum Database and Greenplum HD (Hadoop) modules, enterprises can also bring all their BI applications and ELT tools directly into the cluster, in the same DCA, through the use of new Greenplum Data Integration Accelerator modules. The result is a unified Big Data platform combining structured and unstructured data and applications in a single infrastructure that is also monitored, managed and supported by EMC.
"Greenplum's unique approach to Big Data analytics is resonating with a growing number of large enterprise customers in the financial, healthcare, and media industries who are planning for the future and have adopted our technology to make fundamental changes in their overall data infrastructure in order to tackle these Big Data issues. Today's announcement reflects our shift to a focus on building the analytics platform of the future, and we have had great success with that as enterprises adopt and validate our vision of data coprocessing," said Bill Cook, president and GM, Greenplum, a division of EMC
"We are the only company enabling data coprocessing, the fast, bidirectional sharing of structured and unstructured data between relational and Hadoop modules within a single appliance, to allow each system do what it does best and achieve a whole that's much greater than the sum of its parts. That's why data coprocessing is so important and so powerful, and it is the new modularity of our DCA that provides this opportunity for enterprises to get the benefits of Big Data analytics from whatever kind of data they're working with," said Scott Yara, VP of products, Greenplum, a division of EMC
The modular EMC Greenplum Data Computing Appliance is available now, and introduces new DCA platform pricing for the Greenplum Database Module to meet market demand for more compute per storage. For more details on individual modules, configuration and pricing, please contact EMC.














