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HP simplifies "App Development" for Enterprises

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HP(NYSE:HPQ) Enterprise Services has introduced enhanced services that put users at the centre of the application design and development process.  This shift enables organizations to create applications that are more useful, intuitive and responsive, thereby creating a more rewarding experience and driving competitive advantage.

"A great user experience drives traffic and customer loyalty to an organization, making it an integral part of the next generation of application development. With deep applications and design expertise, HP uses a collaborative approach with clients to design and develop applications that deliver the best customer experience," said Marshal Correia, Vice-President & General Manager, Enterprise Services, HP India.

HP User Experience Design services provide a central resource for designing and developing an application from start to finish. This provides organizations with a holistic view into the entire transformation process.

Additionally, HP integrates stakeholder's input into the development life cycle early and often in order to create a final product that delivers a better user experience. The user-centred design practice offers a full complement of discovery techniques including contextual inquiry, usability testing, card sorting and interviews.

Part of the expanded HP Application Transformation services portfolio, HP User Experience Design services are available immediately worldwide with pricing based on consultancy hours.