Ice Mobile Network expects to sell over a million of its co-branded, low-radiation Alcatel Ice3 handsets by the end of the 2011-12 financial years.
"We have conservative estimates of selling 1 million low-level radiation handsets in this financial year," Ice Mobile Network Systems Managing Director, M. S. Malik, said.
Alcatel Ice mobiles have the lowest Specific Absorption Rate (SAR) certification. "Our phones have SAR below 1.6 watt per kilogram. We are expecting the government to take stringent action against the import of high radiation emitting handsets, based on an inter-ministerial report. This will chuck out a large number of cheap handsets floating in India. Eyeing the gaps in the mobile phone market, he said, "The Company will provide replacement warranty on mobile phone if the service centre of the company fails to fix a defect in its handsets. We will be expanding our reach in 35 cities this year. Our focus is on tier-2 cities. The expansion will be done in those cities where we can provide adequate after-sales service support," Malik added.
Ice Mobile has partnered with the European telecom company Alcatel to sell its mobile phone in India. Mobile handsets of Alcatel are manufactured by TCT mobiles, a subsidiary of TCL Communications listed in Hong Kong.
