Lava launches selfie smartphone P7 plus

LAVA International has announced the launch of a selfie-focused smartphone – Lava P7 Plus at Rs 5,699. Lava P7 Plus is a perfect blend of aesthetics and advanced camera capabilities, targeted at those who are looking for a smartphone with an unmatched selfie experience. An accurate representation of Lava’s design philosophy with a strong focus on technology and reliability, Lava P7 smartphone will be available in gold and grey variants, nationally across all retail stores and multi-brand outlets. Lava P7 Plus sports textured edges that merge smoothly with the 2.5D curved glass, making it immensely comfortable to hold. The stunning 5? HD IPS display offers a real feast for the eyes by presenting movies, games, and images in wide viewing angles even in direct daylight. Lava P7 Plus is crafted with incredible imaging capabilities, making it a favourite device for selfie lovers. The smartphone sports an 8 MP auto focus primary camera and 5 MP front camera, both with LED flash and digital zoom. Lava P7 plus is powered by 1.3 GHz Quad Core Processor and is supported by 1 GB RAM, which delivers blazing-fast performance and seamless switching between apps and games. The smartphone runs on Android’s Marshmallow 6.0 operating system. Lava P7 plus comes packed with the best features of Marshmallow such as Google Now on Tap – where with a simple press and hold of the home button, consumers can search without having to leave what they’re doing.