Expanding its product portfolio further, LG Electronics has showcased over 230 revolutionary products in the second edition of its annual LG Tech Show 2014. Smart technology and energy efficiency remained the core theme of the show, with LG displaying some of its popular flagship devices across verticals, along with its 2014 India lineup.
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The ULTRA HD CURVED OLED TV, the Web OS TV, G Pro 2 phablet, the 4G LTE smartphone range, 5 star rated refrigerator with smart inverter, Mosquito away AC,: Stainless Steel RO Water Purifier and the LGLifeband Touch - its debutant in the wearable technology domain, caught the imagination of everyone present at the show.
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Soon Kwon, Managing Director, LG Electronics India, said, “Award-winning products and unique technologies are the proof-points of our brand promise to consumers that with LG, it is all possible, and the LG Tech Show serves as a platform for us to display the milestones we have set in the technology domain. India features amongst our top five priority markets, and LG will continue to employ its technological and design expertise to bring impressive products to the Indian market.”
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Soon Kwon further added, "We plan to invest Rs.800 crore this year. While Rs.300 crore would go into R&D and production, Rs.500 crore would be invested in marketing and branding during 2014.”
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The IT lineup included a 21.5-inch Chrome base AIO desktop that runs on Google Chrome OS and features the 4th-generation of Intel CPU.
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The Tech Show underscores LG’s commitment to developing innovative end-to-end solutions for consumers’ technology needs, and its endeavour to provide customized solutions for the Indian market.
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