Tata Consultancy Services has announced today that it has added US$ 1,179 million in brand value over 2012, growing by 28.9% annually to reach the US$ 5 billion brand value mark. It also retained its position among the “Big 4” most valuable IT services brand worldwide - in the ranking carried out by Brand Finance, the world leading brand valuation firm. Brand Finance assesses the dollar value of the reputation, image and intellectual property of the world’s leading companies. Brand Finance’s brand valuations are frequently peer-reviewed by top audit practices, accepted by various regulatory bodies and used by leading global brands as a performance benchmark.
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N. Chandrasekaran, CEO and Managing Director of TCS said: “TCS continues to deliver market leading performances across both financial and brand related metrics. The rapid evolution and recognition of our brand at a global level is a testament to the passion and dedication of our moe than 260,000 employees, who as “brand ambassadors” continue to ensure an industry leading client experience, which keeps strengthening our reputation and brand in the global market.”
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“TCS continues its rapid increase in brand value and cements is position as a “Big Four” IT services brand. The company’s strong performance across brand related activities such as client engagement, community development, sponsorships, and employee satisfaction has earned TCS a place in the elite club of only three AA+ rated IT Services Brands.” said David Haigh, CEO and founder of Brand Finance.
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