Telegram integrates new Business Features for Seamless Interaction

Telegram (which has over 900 million monthly active users) has announced the launch of its highly anticipated ‘Telegram Business Features’ tailored to streamline communication between businesses and their customers. These updates mark a significant step forward in enhancing the efficiency and effectiveness of business interactions on the platform.

Pavel Durov, CEO and Founder of Telegram, commented, “This week we launched the first batch of Telegram Business features. Users can now convert their personal Telegram accounts into business accounts. As a result, they will be able to add their location and opening hours, organize chats with color labels, use automatic greeting/away messages and shortcuts for quick replies. That’s just the start — we are shipping more Telegram Business features this month. One of these features will revolutionize how people interact with chatbots. Telegram Business accounts will be able to seamlessly add chatbots as their invisible secretaries to respond to all or certain chats. With AI, these chatbots can bring customer service automation to an entirely new level.”

Location and Business Hours

Telegram users now have the ability to seamlessly convert their profiles into comprehensive business pages, enriching them with crucial details such as location and operating hours. This functionality empowers businesses to enhance visibility and accessibility, facilitating smoother interactions with customers.

Greeting Messages

Businesses can craft greeting messages that are automatically sent to the users initiating contact for the first time. These automated responses support text formatting, media, and file sharing which contain multiple messages enabling businesses to make impactful first impressions and engage with customers effectively.

Away Messages

Telegram Business users can now set up an away message, ensuring timely responses even during periods of closure or vacation. This feature enhances customer satisfaction by providing acknowledgment and pertinent information, fostering a professional and reliable image.

Quick Replies

Telegram Business introduces the convenience of preset responses, enabling users to send one or more messages with a simple command in any chat. This streamlined communication approach empowers businesses to address common inquiries and frequently asked questions efficiently.

The Telegram Business features are currently available for free to all Premium users, offering businesses unparalleled access to cutting-edge communication tools.