Google has announced its newest AI video generator, Veo 3 that generates clips most users won’t be able to distinguish from those made by human filmmakers and actors. Unlike OpenAI's video generator Sora, Google DeepMind's Veo 3 can include dialogue, soundtracks and sound effects. The model excels at following complex prompts and translating detailed descriptions into realistic videos. While Veo 3 is amazing viewers with their realism, it is also terrifying them with a sense that real and fake have become hopelessly blurred.
“Veo 3 excels from text and image prompting to real-world physics and accurate lip syncing,” Eli Collins, Google DeepMind product vice president, said in a blog.
The video-audio AI tool is available to U.S. subscribers of Google’s new $249.99 per month Ultra subscription plan, which is geared toward hardcore AI enthusiasts.
Veo 3 will also be available for users of Google’s Vertex AI enterprise platform.
Google also announced Imagen 4, its latest image-generation tool, which the company said produces higher-quality images through user prompts. Additionally, Google unveiled Flow, a new filmmaking tool that allows users to create cinematic videos by describing locations, shots and style preferences. Users can access the tool through Gemini, Whisk, Vertex AI and Workspace.
The latest launches come as imagery and video become popular use cases for generative AI prompts.
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