Alcatel and Salora team up for Smartphone Distribution in India
Alcatel has entered into a strategic partnership with Salora International. The tie-up with Alcatel will give Salora, distribution and sales rights for its lineup of smartphones.
Under the agreement, Salora will be distributing Alcatel's smartphones for traditional trade in North & East India and the entire country for modern and online trade. The alliance would help Alcatel’s smartphones to be available at all major retail outlets as well as all distributors and sub-distributors through Salora’s well-endowed supply chain network.
Gopal Jiwarajka, Chairman & Managing Director, Salora International, said, "Salora International has always allied with brands and companies who have firmly established leadership status in the world for its quality and technology, and today with this tie-up with Alcatel, the company has further strengthened its core competency in distribution. With our strong network of branches, distribution channels and extensive product knowledge we are confident of contributing Alcatel establish a strong presence in the country and carve a significant share in the smartphone sector."
This alliance will help Alcatel to compete in the emerging and tightly contested smartphone market in India.
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