SHRIDHAR KADAM
CEO, DIGISOL SYSTEMS
Digisol believes India’s channel ecosystem is shifting from a distribution-led model towards one driven by partner capability. Through programmes including League of Champions, T2 GO MAX and SI Premier League, the company rewards sustained performance while strengthening engagement with distributors and system integrators. Technical certifications, product training, marketing enablement and the Digisol Alliance Partner Program further help partners improve technical expertise and customer engagement. Digisol is simultaneously moving from transactional relationships towards a partner-value model built around performance incentives, demand generation, technical capability and customer support. Its objective extends beyond revenue generated for Digisol: the company wants partners to build sustainable, profitable businesses while strengthening long-term value for both channel and brand.
