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Channel Score Card 2021 - Storage

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Channel Score Card 2021 - Storage

Increase in data storage capacity to store customer data is becoming a necessity for organizations. Storage industry in the country is going to continue to grow in double digits. Data localization is fuelling the growth of the Indian data centre industry. Innovation in technologies related to collecting as well as analyzing data such as IoT, artificial intelligence (AI), data science, Big Data, and edge analytics have been revolutionary.

 

India’s external storage market witnessed a decline of 14.8% year-over-year (YoY) by vendor revenue and stood at USD 79.9 million in Q3 2020 (Jul-Sep). The majority of the YoY decline in storage spending was due to decreased spending from professional services, government, and manufacturing organizations in Q3 2020. Secondly, many organisations are exploring ways to adopt newer technologies based on business outcomes rather than CAPEX investments. Another, reason of the growth that we are witnessing is a shift from Cloud Computing to Edge Computing. Edge Computing market size is expected to reach USD 29 billion by 2025.

 

Channel Players: Dell, HPE, NetApp, Hitachi Vantara, Lenovo and Oracle .