Cisco Intent to Acquire July Systems
July Systems, a privately-held company headquartered in Burlingame, California with offices in Bangalore, India headed by Rajesh T.S. Reddy founded in 2001,provides offers cloud-based SaaS platform, called Proximity MX, that provides location analytics and deliver contextually relevant communication to visitors in a building.
As the enterprises have an opportunity to take advantage of their in-building Wi-Fi for a broad range of indoor location services. In addition to providing seamless connectivity, Wi-Fi can help enterprises glean deep visitor behavior insights, associate these learnings with their enterprise systems, and drive better customer and employee experiences.
CISCO announces on it's intent to acquire July Systems and its cloud-based mobile experience and location services platform to Cisco as we continue to bolster our Enterprise Wi-Fi platform to enable superior indoor location services capabilities. July Systems provides an enterprise-grade location platform with leading features such as instant customer activation, data-driven behavioral insights, contextual rules engine and APIs. The solution is a cloud-based subscription offering with global footprint and backed by end-to-end SLA.
With Cisco’s leadership in enterprise Wi-Fi and July Systems’ global cloud footprint, partners can focus on developing industry-specific solutions for customers at scale.With standardization and robust location context, we see an exciting partner ecosystem that will provide increased customer insights, exceptional visitor and guest engagement programs and ultimately drive more revenue for all stakeholders.
This acquisition also supports the journey to intent-based networking -a fundamentally new way of building and managing networks for the digital era. Cisco recently announced that it is opening up its intent-based networks with a suite of powerful new developer tools. The July Systems acquisition ties to this vision of creating an open, programmable platform for innovation.