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Corsair gets aggressive in India 

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Corsair gets aggressive in India 

Corsair predicts that 2010 will be the year of DDR3. The sales volume of DDR3 will overtake DDR2 in India as Intel mainstream Corei5 platform becomes widely available at competitive prices. Corsair has led the world in the adoption of DDR3.

In Q2 2010, Corsair will be launching Asia-specific Power Supplies (PSU) with lower wattages as well as gaming PSUs aimed at the entry-level gamers. There are many such products in line for launch aiming at speed, performance and reliability especially for the overclockers.

Unveiling the India Roadmap 2010, M. A. Mannan, Country Manager – India, Corsair Memory, commented, “Corsair is looking forward to an exciting 2010 in India. Indian customers will see the launch of new DRAM, PSU and CPU cooler products tailored to the Indian market and further expansion of Corsair’s service centre network.”

“Year 2010 is crucial for the IT industry. We increased the Corsair footprint in many cities, improved our nationwide RMA service, conducted roadshows for brand awareness, and were successful in establishing availability of Corsair products across major B & C cities. We were successful in ensuring that a proper MOP is maintained in the market for the larger benefit of the channel partners. Since Q4 2009, the market demand has started growing as anticipated and thus we chose Q1 2010 to announce our India Roadmap 2010,” added Mannan.

Summarizing the Roadmap 2010 for India, Shane Dennison, Sales Manager (Asia), Corsair Memory, said, “The combination of Corsair’s sub-5 day nationwide RMA service and DRAM and PSU SKUs tailored to the Indian market has our sales channel excited about 2010. We are looking to capitalize on the DDR3 leadership position we currently enjoy in India through distributors Tirupati and Inspan.”

Corsair plans to reach every B & C cities in 2010. Corsair has extensive plans to carry out Gaming Memory educational programs in all these cities. Adding dedicated Corsair partners across all cities would be one of the top agenda this year. With the launch of low-end PSUs, we plan to ensure reach in every city with our quality-price PSU product.