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Crayon lists among the top companies for the IBM Watson Mobile Developer Challenge

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Crayon Data has announced that it has been selected as one of the top list of companies for the IBM’s Watson Mobile Developer Challenge.

 

The shortlist allows Crayon’s entry, the Maya Personal Choice Assistant, to compete for a chance to tap the power of Watson’s powerful cognitive computing capabilities. This marks another global recognition of Crayon’s vision.

 

“We are absolutely delighted Maya has made the top 25 of the Watson Mobile Developer Challenge. It validates our vision that big data can meaningfully simplify people's choices as well as enhance enterprise business. Today, people are flooded with choices on what to buy, where to holiday or just eat out, for instance. The choices have reached such numbers that it actually makes life difficult,” said Suresh Shankar. “We want to simplify those choices and help people make more confident decisions,” said Suresh Shankar, Founder, Crayon Data. 

 

Maya is a cross-category Personal Choice Assistant, designed to help users simplify choices for a range of activities across banking, retail, hospitality and telecom. Maya represents the quintessential features of a big data platform that makes the interactions between consumers and enterprises a more elegant experience.

 

Maya taps Crayon’s proprietary choice engine algorithms that crunch data on people’s tastes, influences, behaviour and context to deliver the most relevant four to six choices on a consumer’s smartphone on both iOS and Android. Combined with the power of Watson’s cognitive and natural language processing ability, Maya could become an indispensable Personal Choice Assistant.

 

 

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