The second annual DISTREE Asia-Pacific (APAC) has concluded in Singapore. The three-day event gathered together leading channel partners from 20-plus countries across the region, with a total of more than 400 delegates participating. DISTREE APAC 2014 gave technology and consumer electronics (CE) vendors from around the world an opportunity to pre-schedule one-on-one meetings with senior channel executives and buyers.
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Ashish Kapahi, Regional Director, DISTREE APAC, said, “This year’s event set a new record with more than 1,700 pre-scheduled one-on-one meetings between vendors and channel partners. Many new distribution deals and retail agreements will be facilitated as a result of the meetings that took place at DISTREE APAC 2014.”
DISTREE APAC 2014 also included an extensive conference programme, including workshop sessions and summits run by Content Partners GfK and CONTEXT. Keynote speeches from GfK, HP and Microsoft, plus presentations from Intel, Energy Sistem, Valore, Logitech and InnJoo, brought delegates up to speed on market trends and specific vendor strategies within the APAC region.
The popular “60 Seconds to Convince” awards also formed part of the event agenda, giving dozens of vendors an opportunity to deliver a one-minute elevator pitch for their latest product on stage. DISTREE APAC 2014 also played host to the “Asia-Pacific (APAC) Channel Academy: 2014 Awards”.
