Aimed at scaling aggressively and widening its reach across the country, Genius has appointed Sanghvi Electronics as its National Distributor. Sanghvi Electronics, with its footprint across 20 cities and an enormous T3 channel network, brings local expertise and extensive market reach to the table.
Gaurav Mathur, Country Business Head (India), Genius, said, “The tie-up with a strong player like Sanghvi Electronics Pvt. Ltd is a significant development for Genius and offers us the opportunity to reach out to more channel partners across the country and ultimately end- customers. We hope to leverage Sanghvi Electronics’ strong distribution network, experienced manpower and solid financial position, to achieve our vision of being among the top 3 players in peripherals and smartphone accessories business in India in the next three years.”
With brands like Toshiba and Western Digital under its belt, an experienced staff and a projected turnover of Rs.350 crore, Sanghvi Electronics is an ideal partner for Genius to expand its reach across the country, in order to achieve its vision of being among the top 3 players in the computer peripherals and smartphone accessories segment in the next three years.
