As part of the its drive to help financial institutions secure online banking services that nearly half of all their customers prefer for convenient account access, HID Global has announced fuelling adoption of layered authentication as part of a cost-effective security strategy for protecting online and mobile transactions from anywhere, and from any device, more frequently than ever before. This is a part of its forward-looking Identity Assurance portfolio and channel partnership initiatives.
“Because the explosive growth in online banking has attracted more sophisticated fraud attacks and increased regulatory oversight, it has become increasingly critical to move end-users beyond simple, static passwords to strong, adaptive authentication that ensures accounts can only be accessed by authorized individuals, without intruding on the online convenience. We are seeing and serving accelerating demand for seamless, risk based solutions that enable banks to tailor authentication choices for a wide variety of customers using their online and mobile services,” said Christy Serrato, Marketing Manager, Solutions Marketing, Identity Assurance with HID Global.
One of HID Global’s key focus areas is to make it easy for financial institutions to understand and interact with its ActivID authentication solution.
HID Global has also broadened and strengthened its banking partnership initiatives with its Identity Assurance Technology Partner Programme, which fosters deeper collaborative solution development engagements.
HID Global’s ActivID authentication offering promotes five critical layers for true, multi-factor authentication to enable trusted online transactions: strong user authentication; advanced device authentication; browser malware protection; transaction-level authentication/pattern-based intelligence; and application hardening. This multi-layered approach enables institutions to conveniently layer online fraud protection with secure access to online services and cloud-based applications.
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