Idea Cellular and Opera Software introduce Idea Web Pass

Idea Cellular and Opera Software have launched Idea Web Pass, which can be purchased from within the Opera Mini browser. This web pass will allow users to enjoy customized mobile internet packages when using the Opera Mini web browser. Subscribers just need to start the Opera Mini web browser on their mobile phones, click “Idea Web Pass” on the Speed Dial page and choose from a list of web pass subscriptions. This allows Idea mobile customers to choose from a range of internet packages to suit their personal internet-access needs.

Idea Web Pass packages include the following: Daily internet pass for Rs.8, Weekly Facebook pass for Rs.7, and weekly internet pass for Rs.30.

Idea Web Pass is an easy and convenient way to purchase an internet-access package. The web pass options are available on a prepaid basis, as well as on a postpaid one for mobile users on the Idea network.

“Idea has consistently focussed on growing data penetration across the country. We understand that a lot of Idea users choose to access a few preferred sites rather than buying full data plans. Our partnership with Opera for the web pass will help us to reach out to those users and provide them with a convenient data-plan option. We believe that more and more internet users accessing web via mobile phones will usher in a new wave of mobile-data growth in the country,” says Sashi Shankar, Chief Marketing Officer, Idea Cellular.

All Idea users can subscribe to these offers for their daily internet dose.