Mphasis has unleashed its new corporate brand, including a vibrant new logo that reflects the companyâs successful evolution into a highly differentiated, customer-centric company.
Over the past three years, Mphasis laid the foundation to be a specialized partner of choice. This includes focus on a specific set of customers and an integrated services structure. As an outcome of the transformation, the new Mphasis brand represents innovation, imagination and unlimited possibilities through specialized processes and products.
âWe are launching a new Mphasis that will leverage our transformation journey and deliver cutting-edge solutions in emerging areas such as Digital Marketplace. The IT services market of the future will be radically different. Success would require intense customer focus, specialization, co-creation, superior human capital and IP. In the years to come, IT services as a standalone business may cease to exist. We will see emergence of âIT Services Insideâ and âBusiness Transaction-as-a-Serviceâ model becoming mainstream,â said Ganesh Ayyar, CEO, Mphasis.
Over the past year, Mphasis has made rapid strides in many areas of emerging technologies. As an example, significant investments were made in Mobility, Wearable Computing, Customer Insight Management, High Performance Skin, among others. Last year, Mphasis introduced Billing as a Service to insurance companies and Mortgage Risk and Compliance Services as part of âXaaSâ model.
Â
