We don't just sell products - we architect solutions - RAH INFOTECH

"We don't just sell products - we architect solutions. Our channel- first philosophy of 'we succeed when our partners succeed' has driven 50% year- on-year growth for two decades." - Ashok Kumar, Founder & Managing Director, RAH Infotech

As RAH Infotech celebrates its 20th anniversary, the company stands as a testament to India's rapidly evolving IT distribution landscape. What began as a technology distributor in 2005 has transformed into India's fastest-growing specialty value-added distributor, consistently delivering over 50% year-on-year growth while serving Fortune 500 companies and government agencies across 17 locations.

On this milestone occasion, VARINDIA caught up with Ashok Kumar, Founder & Managing Director, and Rahul Yadav, Chief Growth Officer, to decode the success story behind RAH Infotech's remarkable journey from a startup to India's leading cybersecurity and cloud solutions distributor, representing over 30 global technology leaders and serving more than 1,000 enterprises through a robust network of 500+ channel partners.

How RAH Infotech is driving technological adoption and business growth across India, with this what is the road-map for the FY 2025-26?

Ashok Kumar: At RAH Infotech, we've been at the forefront of India's digital transformation for nearly two decades, maintaining over 50% year-on-year growth since 2005. This consistent growth trajectory reflects the trust Indian IT reseller community has placed in our value-added distribution capabilities. We drive technological adoption through end-to-end solutions - consulting, technical assistance, and implementation services - rather than just product distribution. Our network of 500+ channel partners and 1,000+ enterprise customers, including Fortune 500 companies and government agencies, enables comprehensive market reach across every vertical.
The key to our success has been identifying market needs early and introducing cutting- edge technologies from global leaders before competitors. We've consistently anticipated technology shifts - from traditional networking to cloud-first architectures, from perimeter security to zero trust models, and from reactive to proactive cyber defense strategies.

For FY 2025-26, our roadmap focuses on digital infrastructure modernization, cybersecurity excellence, and strategic expansion. We're expanding cloud computing solutions through partnerships with leading vendors and, while doubling down on cybersecurity with innovations like Digital Trishul for executive threat monitoring. We're also strengthening our India and international footprint while focusing on AI, IoT, and machine learning distribution. Our investment in emerging technologies positions us to capture the next wave of digital transformation as Indian enterprises embrace Industry 4.0 and smart infrastructure initiatives.

RAH Infotech boasts a diverse product and solution portfolio, representing some of the world's most renowned technology brands. Can you name the sectors you are addressing?

Ashok Kumar: We serve diverse sectors including BFSI, which drives significant growth through regulatory compliance requirements and digital banking initiatives, government and public sector through massive digitization programs and smart city projects, healthcare with critical data protection and telemedicine infrastructure, hospitality with secure guest networks and contactless solutions,   automotive with Industry 4.0 and connected vehicle technologies, education with hybrid learning platforms, manufacturing with operational technology security, and telecommunications with 5G infrastructure and edge computing solutions.

Our comprehensive solution domains span cybersecurity covering network security, endpoint protection, application security, and identity management. We provide networking solutions from infrastructure to SD-WAN, cloud computing including hybrid and multi-cloud services, data management with backup and recovery solutions, plus application security and performance optimization. We represent industry leaders like Radware, Hitachi Vantara, ForeScout, Trend Micro, Netskope, AlgoSec, BMC, Checkmarx, Commvault, and Varonis, positioning us as a one-stop-shop for complete IT infrastructure needs. This comprehensive approach allows our partners to address complex customer requirements with integrated solutions rather than point products.

Can you share the presence of RAH Infotech in India and the global footprint?

Rahul Yadav: RAH Infotech has built a strong pan-India presence with strategic international expansion. We're headquartered in Gurgaon with our operations spanning across the nation.

We maintain strong pan-India presence through 17 strategic locations covering metros to tier-2 cities, supported by 500+ VARs and system integrators who form the backbone of our distribution network. Our international footprint spans Singapore for APAC operations, UK  and  Netherlands for European markets, USA for North American partnerships, UAE for Middle East expansion, and Nepal for SAARC regional coverage. This global reach enables us to leverage international best practices while bringing cutting-edge technologies to India first, often ahead of direct vendor entries.

Our geographical strategy focuses on proximity to customers and partners, ensuring rapid response times and local market understanding. Each location houses technical experts who understand regional compliance requirements, language preferences, and business practices. This localized approach has been crucial in government sector wins where understanding state-specific procurement processes and regulatory frameworks makes the difference.

Our employee strengthof 228 professionals has grown 12% year-over-year, with one-third being technical experts - a key differentiator in value-added distribution. These technical resources include certified engineers, solution architects, and cybersecurity specialists who provide pre-sales consulting, solution design, and post-deployment support. This combination of local market knowledge and global reach positions us uniquely to serve both multinational corporations and growing Indian enterprises, earning recognition as 'Top APAC Technology Distributor.'

What is the key strategy of RAH Infotech for partner empowerment considering the evolving tech industry?

Rahul Yadav: Partner empowerment remains our success cornerstone. Unlike competitors moving to direct sales, we maintain channel-first approach because partners' success drives ours. This philosophy has  created  lasting  relationships  -  many partners have been with us for over five years despite industry consolidations and vendor changes. Our strategy centers on technical excellence with one-third technical workforce providing comprehensive training, certifications, and hands-on support, plus business development assistance including partnerships with consulting firms and Big Four companies.

We've invested significantly in partner enablement programs including technical bootcamps, sales methodology training, and market development funds. Our partners receive not just product training but business consulting on market positioning, competitive differentiation, and customer engagement strategies. We also provide demo equipment, proof-of-concept support, and technical resources for large deal closures.

We offer competitive margins, flexible financing through our vendor finance programs, and performance-based incentives including international trips and recognition awards, while generating qualified leads from our Fortune 500 and government relationships. Our lead-sharing model ensures partners get first opportunity on deals in their territories.

As there are   increasing   demands for cloud-based solutions, how RAH Infotech is equipped with cloud migration framework?

Ashok Kumar: Cloud adoption is now essential for business agility and cost optimization, and we've positioned ourselves as comprehensive enablement partners rather than simple technology distributors. Our framework begins with detailed infrastructure and business assessments, followed by cloud- first strategy development that considers regulatory requirements, data sovereignty, and business continuity needs. We offer hybrid multi-cloud solutions maintaining flexibility between on-premises and cloud workloads through our strategic partnerships with leading cloud and infrastructure vendors.

Our cloud expertise extends beyond basic migration to include application modernization, DevOps integration, and cloud-native architecture design. We help organizations break down monolithic applications into microservices, implement containerization strategies, and establish continuous    integration/continuous deployment pipelines for faster innovation cycles.

Security integration is paramount through partnerships with Netskope for Zero Trust Network Access, Saviynt for comprehensive identity governance and administration, and Radware for application protection against DDoS attacks and web threats. Our LT ZERO collaboration addresses comprehensive data storage, automated backup, long-term archiving, and regulatory compliance concerns including GDPR and local data protection requirements. We modernize  applications to be cloud-native rather than simple lift- and-shift migrations, while   providing 24/7 managed services including proactive monitoring, performance optimization, cost management, and security incident response. Industry-specific frameworks address BFSI regulatory compliance, government data sovereignty mandates, and healthcare protection requirements under various privacy regulations.

RAHUL YADAV
EXECUTIVE DIRECTOR,
RAH INFOTECH

Can you share RAH Infotech's proactive stance on cyber security solutions?

Rahul Yadav: Cybersecurity is our foundation, not just a solution area. With threats evolving rapidly during geopolitical instability, we've adopted proactive approaches. Our Digital Trishul launch with RiskProfiler.io offers 24/7 dark web and executive monitoring, protecting high- ranking officials from personal cyber threats like credential theft and social engineering.

Through Netskope, we implement Zero Trust Access ensuring "never trust, always verify" authentication. Our comprehensive portfolio covers network security with next- gen firewalls, application security through web application firewalls, data security via Varonis partnership, identity security through Saviynt and Delinea, plus advanced endpoint protection.

Our specialized government and critical infrastructure solutions, combined with SOC capabilities and AI-powered threat intelligence, enable proactive threat hunting rather than reactive responses. We architect comprehensive security postures that are globally best-in-class yet locally relevant to India's threat landscape.