Creating a strong foothold in the technology market, MTVIndia, in association with Swipe Telecom, has launched their third co-branded Fablet – MTV Slash.
The Fablet boasts a slim body and a feather touchscreen, coupled with dual camera, Wi-Fi, Bluetooth and GPS. Its ergonomic design enables easy one-hand operations, making the Fablet unique.
Aditya Swamy, EVP & Business Head, MTV India, said, “Super performance at a super price… that is what young people want and that is exactly what the MTV Slash Fablet is. After a very successful start to our partnership with Swipe Telecom, we have now moved to a brand + content leverage. Slash now comes fully loaded with the MTV experience and is embedded across the MTV ecosystem. So, now you will never be far from MTV – in fact, it will be right in your palm.”
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Shripal Gandhi, Founder & CEO, Swipe Telecom, said, “We, at Swipe, are yet again excited to be associated with MTV for the launch of this new Fablet. After Volt and Volt 1000, MTV Slash definitely takes the user interface experience to the next level. It is longer, sleeker and stylish. With so many players in the tablet market, users are spoilt with choices, but MTV Slash will cut above the rest due to its unique features and offerings. We are sure, it will be an instant hit with the youth.”
MTV Slash offers three pre-loaded MTV apps making the user experience more engaging. MTV Slash by Swipe was launched in Mumbai by popular MTV VJs Anusha Dandekar and Nikhil Chinapa.
MTV Slash by Swipe is modestly priced at Rs.9,490/- and shall be available across 10,000 retail points, Swipe e-store and also other leading online portals and other youth-centric platforms.
