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MWC 2013: Gemalto launches new mobile wallet application

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Gemalto has launched LinqUs Mobile Wallet - the complete suite of secure software solutions that enables a range of NFC services, mobile banking, mobile payment and loyalty programs, all integrated in a single wallet. Showcasing for the first time at Mobile World Congress 2013 (Hall 5 Stand 5G120), the new LinqUs Mobile Wallet extends Gemalto’s software offers and is fully integrated with the broader portfolio of mobile financial services (MFS) solutions. It enables financial service providers and retailers to rapidly deploy a breadth of services that can be customized to their specific needs.

 

Gemalto’s LinqUs Mobile Wallet solution includes a secure application framework, a dedicated mobile wallet server, and connectivity with Gemalto’s secure platforms for TSM (Trusted Service Management) and mobile payment.

 

Designed to optimize convenience for end users, consumers can link to existing accounts and cards, or set up new services easily. They can confidently conduct all their banking activities straight from their smartphone, along with transportation, ticketing and access applications. In addition, the wallet also incorporates loyalty and couponing programs for consumers and enables targeted mobile marketing campaigns.

 

 “Interest in mobile financial services is accelerating due to the convenience and added user-engagement that they provide,” said Jean-Claude Deturche, Gemalto Senior Vice President, Mobile Financial Services.