NEC Corporation has launched in India of its ground-breaking 3G Femtocell solution enabling operators to offer high-quality, high-speed 3G mobile services to its enterprise and residential consumers within a few months.
A trial of the NEC Femtocell solution is in progress with a mobile operator in India. NEC has 8 contracts worldwide with mobile operators for femtocell system deployments which make up nearly half a million femtocell devices. In addition, NEC has 16 femtocell system trials in progress or that have been completed with mobile operators around the world.
"NEC is re-writing the conventional 3G deployment norms so that mobile operators can capture the 3G market quickly and cost efficiently at a time when they are under immense cost stress following 3G network roll-outs and high 3G licensing," said Atsushi Kuroda, General Manager, International Sales and Operations Business Unit. "Femtocell promises 3G services with significant CAPEX and OPEX reduction for India's 3G mobile operators who must ensure low network costs after the high cost of 3G licensing, while meeting the needs and expectations of their customers."
The rollout of 3G networks in India will bring new opportunities to mobile operators and to consumers. For example, 3G networks will relieve the congestion in 2G networks which will improve the consumer experience as well as deliver exciting new data-centric applications and services to consumers. However, 3G has inherent challenges such as unreliable indoor coverage even though the majority of mobile traffic is generated indoors.
"India's mobile operators already face a hyper-competitive market and are under pressure to reduce the CAPEX and OPEX for their new 3G networks. In addition to securing immense cost saving, a 3G network that incorporates an NEC Femtocell solution instead of a traditional network build out will see a virtuous circle of sustainable customer acquisition and retention as NEC Femtocell provides the 3G service mobile phone customers expect," said Koji Oda, Managing Director of NEC India.
