Nokia has expanded its Location Services portfolio in India with the availability of 'Traffic feature', a real time traffic service on Nokia smartphones. The service is available to users in Delhi and Mumbai. The traffic update is available to users on Symbian smartphones on Nokia Drive, and on Nokia Lumia 800 and Nokia Lumia 710 on Nokia Maps.
Powered by NAVTEQ Traffic Pro real-time traffic service, the traffic feature offers superior coverage with detailed information on traffic speeds on motorways, main and secondary roads to enable accurate estimated arrival times. It aggregates and analyses traffic data from a vast wealth of sources, including the compilation of both commercial and consumer probe data.
Vipul Mehrotra, Director, Smart devices, Nokia India said, "Location is at the core of our vision for the future; we aim to empower people, via location-aware technology, sensor-rich devices, and the internet, to explore and enjoy the increasingly hybridised physical and digital world around us. Our aim is to introduce new services such as traffic update, which will make consumers early adopters of the latest technology for a stress free and productive life."
Rajat Tandon, Director Sales, Nokia, Location & Commerce said, "The launch of this traffic feature on Nokia smartphones reflects the ever-growing consumer appetite for more interactive location based services beyond traditional turn-by-turn navigation."
