To entice Indian customers, the South Korean handset-maker Samsung Electronics has opened a whole new world of Indian languages for smartphone and tablet users in the country by offering User Interface and access to content to users in 9 Indian languages.
The Indian languages will be supported on Galaxy Grand, Galaxy S4 and Tab 3 commencing today. The languages will include Hindi, Punjabi, Bengali, Tamil, Telugu, Kannada, Malayalam, Marathi and Gujarati. The Company plans to enhance the availability of regional language content to its more affordable smartphone range starting with Galaxy Star within this month. The number of languages being offered too will be increased.
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Vineet Taneja, Country Head, Samsung Mobile and IT, Samsung India, stated, “Availability of content combined with easy access is the key driver for usage of any language. We clearly sense a need and a demand amongst users to communicate in local languages using their mobile devices. That is the reason, as an industry leader, we are taking the lead by offering users the ease of accessing regional language content in their preferred language.
Especially created for the Indian market, this unique initiative will enable consumers to access applications from the Samsung Application Store in their favourite language in various categories ranging from entertainment, games, utility, lifestyle, devotional and business.
Customers can right away get experience in their own language by using Chaton, Facebook, Gmail and Newshunt on select Samsung devices.
