Two technology companies, Pitney Bowes and IBM have announced collaboration on IBM's codename "BlueMix" Platform-as-a-Service (PaaS) to develop new hybrid cloud location services that help businesses unearth deeper connections between their customers, their geography, and their networks to deliver more personalized services and contextually relevant experiences.
IBM's BlueMix is a new development environment that helps clients and developers speed the adoption of hybrid clouds. The initiative
combines the strength of IBM software, third-party and open technologies. BlueMix provides DevOps in the cloud – an open, integrated development experience that scales to any level. Pitney Bowes is among the first third-party solutions now available to developers and companies on the new IBM BlueMix Platform-as-a-Service.
"Together, IBM and Pitney Bowes are developing a powerful lineup of cloud services around mobile application development and location
intelligence," said Steve Robinson, General Manager, IBM Cloud Platform Services.
For Pitney Bowes, the partnership provides the opportunity to expose key solutions, such as location-based services, e-commerce fulfilment, Internet postage, and parcel management, through IBM's API Management to an extended ecosystem of innovators and developers. It also speeds the availability of new services from Pitney Bowes to vast new markets globally.
