Lenovo has appointed Ranbir Kapoor as its official brand ambassador. Ranbir will endorse Lenovo’s range of products that are high on both style and performance. Lenovo will also launch a set of TV commercials starring the actor
Shailendra Katyal, Director - Marketing, Lenovo India, said, "We want to play aggressively in the consumer space and become the most preferred PC brand among the youth. Signing on Ranbir Kapoor is a strong step towards the evolution of the Lenovo brand and in line with our brand philosophy 'For Those Who DO'. Lenovo's products are known for their combination of style and performance and world-class quality. Ranbir embodies an exemplary blend of both style and performance, making him the ideal choice for Lenovo. With his remarkable appeal to youngsters across the country, we are confident Ranbir will communicate our brand's 'DO' attributes to our consumers effectively."
Ranbir said, "I have always been passionate about technology and I am really excited to be associated with a global technology brand like Lenovo which creates the most innovative performance machines. I believe great things come to those who challenge the present and I am proud to partner with Lenovo's passion to empower DOERS and put technology in the hands of people who don't just dream the extraordinary but actually make things happen."
