
Sachin Vig, Director Strategic Channels & Alliances – Indian Subcontinent, SUSE
“In open source, nothing is ever achieved alone. That foundational belief shapes how we work with our channel ecosystem. SUSE’s channel ecosystem represents best-in-class partners who help us extend capabilities, reach new markets, and support customers in achieving critical business goals. This is particularly important in dynamic, fast-moving regions like APAC, and especially in the fast-growing digital marketplace that is India. SUSE’s globally scaled, multi-channel go-to-market model spanning VARs, MSPs, CSPs, ISVs, and IHVs ensures that we are aligned with enterprise goals - driving transformation, enabling innovation, and delivering long-term value through the strength of our ecosystem.
A key growth engine for emerging markets
Our channel ecosystem is a key growth engine for SUSE in emerging markets and smaller cities. By design, our globally scaled, multi-channel go-to-market strategy enables us to reach and serve diverse markets including Tier 2 and Tier 3 cities through a network of value-added resellers, managed service providers, and other specialized partners. Last year, we reconfigured the SUSE One Partner Program to create an additional path for organizations of different scales and specializations to collaborate in new ways. We are also deepening engagement with leading global and regional players, such as Infosys and TCS, to address local and global needs. At SUSE, we believe that the channel ecosystem is not just a component of our strategy, it's at the core of how we go to market. Our commitment to a 100% partner-led business model underscores this.”
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