Mike Chen, General Manager, TCL India
"This Diwali we are running campaigns like, youbuywepay, then our very own TCL QLED is starting from 45,990 for this festive season and also we have partnered with OTT platforms to give upto 50% discount on packages for the TCL consumers. We launched TCL soundbar as well as our new 4K Android Tv P615.
This festive is indeed providing boost to the market, there's a demand for high end technology and 50'inches & 55'inches are in demand. Both retail and online has its own significant customer base, however, this year online has become a major part of the ongoing business.
We started planning the inventory ahead of times and also taking care of the delivery to happen on time that too with all safety protocols maintained.
Initially, people were bit apprehensive but in India festive season has always been a blessing for electronic industry. TCL is here for past so many years, so we are well versed in managing the demand and flow.”
