Virgin Mobile India has joined hands with GetJar, the cross-platform mobile applications store. With this alliance, Virgin Mobile customers will have access to a wide gamut of applications ranging from games, education, social networking, entertainment, finance, food, health, search, lifestyle and several other utility applications.
M. A. Madhusudan, Chief Executive Officer, Virgin Mobile India, said, "This alliance with GetJar is an initiative in line with our strategy to engage and enthrall the youth with the latest innovative cutting-edge content on the move. Mobile applications and games garner a significant share of time spent on the phone by the youth today. This will provide our users free, easy access to globally acclaimed applications, games and will further reiterate our commitment to offer the best value-for-money services to our valued customers."
GetJar enables the most cost-effective, easy and scalable distribution channel to generate traffic and downloads. It supports all major platforms such as Android, BlackBerry, Windows Mobile, Java and Symbian phones, among others and delivers applications for every kind of smartphone and feature phone across 200 countries.
Virgin Mobile India users will be able to download all applications free of cost. Only the data browsing charges of 1p/kb will be charged on access.
