Food delivery leader Zomato has increased its platform fee by ₹2.40, bringing the pre-tax charge to ₹14.90 per order. Previously set at ₹12.50, this pan-India adjustment is aimed at offseting rising operational expenses. The move comes amid surging crude oil prices driven by the ongoing West Asia conflict, which has significantly inflated fuel costs for delivery logistics. The hike marks Zomato’s first fee revision since September 2025. Zomato's latest increase is expected to immediately raise the final bill for millions of diners across the country.
In the competitive food delivery landscape, rival Swiggy currently maintains a platform fee of ₹14.99, which includes GST. Conversely, magicpin, the sector's third-largest player, has decided to hold its fee steady at ₹14.20 to keep its service accessible during this period of rising costs.
All the three primary food delivery competitors in the country, Swiggy, magicpin, and Zomato witnessed a resurgence in growth during the October-December quarter, reversing a previous period of stagnation. This turnaround was propelled by high order volumes during the festive season, an expanding user base, and a strategic focus on budget-friendly offerings.
Industry leaders anticipate that continued investments in product innovation and value-based marketing will sustain this upward trajectory in the upcoming quarters.
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