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Starting October 1, 2025, Amazon Prime is undergoing a major change that will affect millions of subscribers. The company has officially announced the end of its Prime Invitee Program, which previously allowed members to share free two-day shipping benefits with another adult, even if they lived at a different address. Users have already begun receiving notifications, with invited guests set to be informed by September 5, 2025.
Instead, Amazon is replacing the Invitee Program with Amazon Family, a new feature that allows Prime members to share their shipping, streaming, and subscription perks with household members only. Under Amazon Family, benefits can be shared with:
However, all participants must live at the same address as the primary account holder.
According to Amazon’s customer help page, this move aims to streamline account usage and prevent misuse of Prime benefits across different households. While some users may be disappointed by the restriction, Amazon Family still ensures exclusive deals, faster delivery, Prime Video access, and shopping perks remain within one household ecosystem.
This update follows Amazon’s broader strategy to tighten account-sharing policies, similar to steps taken by Netflix, Disney+, and other streaming giants to boost subscription revenues. For Prime members, this change means a more family-centric subscription model while ensuring value for money, convenience, and better account security.
Instead, Amazon is replacing the Invitee Program with Amazon Family, a new feature that allows Prime members to share their shipping, streaming, and subscription perks with household members only. Under Amazon Family, benefits can be shared with:
- One additional adult
- Four children
- Up to four teenagers
However, all participants must live at the same address as the primary account holder.
According to Amazon’s customer help page, this move aims to streamline account usage and prevent misuse of Prime benefits across different households. While some users may be disappointed by the restriction, Amazon Family still ensures exclusive deals, faster delivery, Prime Video access, and shopping perks remain within one household ecosystem.
This update follows Amazon’s broader strategy to tighten account-sharing policies, similar to steps taken by Netflix, Disney+, and other streaming giants to boost subscription revenues. For Prime members, this change means a more family-centric subscription model while ensuring value for money, convenience, and better account security.
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