Consumers can Build a Rig, Play a Run or Share Your Story for Amazon gift vouchers worth up to ₹15,500, AORUS goodies, GIGABYTE monitors and more, from 1 November to 31 December 2026
National: GIGABYTE, the world’s leading computer brand, is celebrating its 40th anniversary this year. Those 40 years span most of the history of the personal computer, from early desktop PCs to today’s AI PCs, and in that time GIGABYTE has grown from its early motherboards into a technology brand spanning graphics cards, monitors, laptops, PC components and local AI systems.
As part of the global celebrations, GIGABYTE has launched GIGABYTE 40 ENTER INFINITY India, a campaign that invites consumers in India to celebrate the anniversary with the brand. Running from 1 November to 31 December 2026, the campaign offers three ways to take part: Build a Rig, Play a Run and Share Your Story. Rewards include Amazon gift vouchers, AORUS goodies, GIGABYTE monitors and other GIGABYTE products.
Build a Rig, through the AORUS Full House offer, rewards consumers who buy eligible GIGABYTE and AORUS products. The more product categories a buyer adds to their build, the higher the Amazon gift voucher, up to ₹15,500, with AORUS goodies for the most complete builds and an extra bonus on select AORUS INFINITY products.
Play a Run invites consumers to play the AORUS Infinity Run, a free browser game, best played on mobile, that takes players through 40 years of hardware in runs of up to 90 seconds, across five eras from The Beginning in 1986 to The AI Era and beyond. No login is needed to play. Players can submit one entry a day after completing a run, and every valid entry goes into a monthly random draw for a GIGABYTE monitor. Players who share their score card on Instagram, tagging @aorus_in and using #MyGIGABYTE, can also win AORUS merchandise drops.
Share Your Story, through Still Running, invites people to share the story of the GIGABYTE product that stayed with them, whether it is still in their rig, has been handed down, or has been retired. Stories can be shared on Instagram by tagging @aorus_in with #MyGIGABYTE or #ENTERINFINITYINDIA, in the pinned Still Running thread on the r/aorusin Reddit community, or through an online form. More than 20 prizes are on offer, including at least three GIGABYTE products. Each month, a GIGABYTE India panel will pick winners for four awards: Best Story, Best Second Life, Most Loyal Builder and Still Running, judged on originality, authenticity and connection to GIGABYTE.
All three activities opened on 1 November 2026 at 12:00 AM IST and close on 31 December 2026 at 11:59 PM IST. November winners of Play a Run and Share Your Story will be announced in the first week of December 2026, and December winners in the first week of January 2027.
The campaign draws on a history that began in Taiwan in 1986. GIGABYTE entered the PC industry in 1989 with motherboards for the 386 era. In 1999, it introduced DualBIOS™, an industry first in system protection. In 2006, it set a new standard for durability with Ultra Durable™ motherboards built using only solid capacitors. In 2010, it introduced WINDFORCE cooling, which went on to define its graphics cards. Today, AORUS is its premium gaming brand, and its latest products include the limited edition AORUS INFINITY Series.
In India, GIGABYTE is bringing the anniversary to life through the people who build, upgrade and play on its hardware. The campaign runs on the brand’s India community channels on Instagram and Reddit, two of its three activities are free to enter, and stories can be written in any language. All three activities are open to residents of India.
Commenting on the campaign, Sunil Grewal, Director, GIGABYTE India, said, “Forty years is a long time in an industry where hardware changes every year or two. What has carried us through is the trust of people who build their own PCs and expect them to keep running long after the build is done. ENTER INFINITY is our way of handing this anniversary to them. Whether someone is building a new rig this festive season, playing a quick run, or telling us about a GIGABYTE motherboard that is still running years later, we want our next chapter in India to be shaped by those experiences.
