Aditi Technologies was declared a winner in the Online Video category of "Microsoft Design Challenge". This event recognizes the best web designers and agencies which propose a technical and visual redesign strategy using Microsoft technologies.
Aditi’s mandate was to create an application for category sponsors NDTV to stream their video content to the viewers and provide a personalized and “lean-back” experience on a computer.
Pankaj Jindal, President, Aditi Technologies, said, "Customer centricity is the key theme across all our engagements, and in this specific case, it was a classic example of blending cutting-edge Microsoft technologies like Silverlight and Photosynth with user' mindsets to provide a seamless product experience".
This event was sponsored by Microsoft and the "The Webby Awards" in association with Indiatimes.com. Aditi was adjudged the best amongst some of the leading Indian design houses on parameters such as user experience, visual design, Microsoft technology integration, scope of user interactivity and social media integration, etc. The award was presented to the Aditi team by Steve Ballmer, CEO, Microsoft.
