Capillary announces expansion of customer engagement solutions in Middle East

Capillary Technologies has announced expansion of its customer engagement solutions in the Middle East. It also represents a further step in increasing the company’s Customer Engagement capabilities in the Middle Eastern region. Capillary’s existing offices in the region will continue to increase the scale and support for its customers, especially those in the retail business sector who play a key role in the region’s economy.

Capillary currently powers customer engagement, loyalty initiatives and data analytics for leading retailers such as Pizza Hut, Puma, Marks & Spencer, Red Tag, Homes r Us, VLCC, US Polo and Mihyar. These businesses now enjoy better topline performance, enhanced customer loyalty and superior sales growth within short timelines.

“Capillary’s CEM solutions will enable these retail marketers to easily and quickly manage their customer data, gain insights and personalize their customer engagement across channels, driving a significant increase in sales and loyalty. We are excited about the value we can deliver to businesses here by being one of the frontrunners in the industry,” said Michael Geisler, Regional Head, Middle East and Africa, Capillary Technologies.

Capillary's suite of RoI-driven Customer Engagement solutions offer real-time loyalty, granular data capture, actionable analytics and instant upsell and cross-sell recommendation engines that generates significant RoI for retailers within weeks of implementation. With its SaaS-based platform, Capillary integrates everything that retail marketers and operators require to engage with their customers, weaving social, mobile and online experiences into virtually any point of sale device, from legacy terminals to the latest POS devices and mobile tablets.