Flytxt has announced the release of a best practices reference guide on Big Data Analytics featuring Gartner research focussing on how CSPs can leverage their available data to generate measurable economic value.
The guide includes a complementary Gartner report titled, “Market Insight: Calculating the Value of CSP Customer Data”. The report observes that Communications service providers are currently working on long-term strategies to maximize the value of their customer data. An average CSP could potentially generate $300 million a year in additional margins.
Abhay Doshi, Head, Product and Business Development, Flytxt, said, “CXOs will find this useful for framing their Big Data vision and strategy and for putting in place right technology, processes and practices for deriving measurable value from the data available with them.”
This guide will also include use cases on Flytxt’s experience in generating more than $250 million of incremental economic value for customers leveraging Big Data Analytics.
