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HP continued to lead the Printer Market in CY 2013 - IDC

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HP continued to lead the Printer Market in CY 2013 - IDC

IDC has revealed a new report on India's hard copy peripherals market. As per the report, the hard copy Peripherals market in India declined by 0.1% year-on-year in CY2013 and stood at 3.2 million units.

 

“Both  consumer  and  commercial markets were weak in the first half of 2013, but  with  the help  of  aggressive  consumer and commercial marketing and a couple  of  bulk Government orders overall shipments improved in the second half of the year,” said Mohit Raizada, Senior Market Analyst, IDC India.

 

HP(NYSE:HPQ) continued to lead the Printer market in India with 48.9-per cent shipment share in CY 2013, followed by Canon with 19.1-per cent share. Epson and Ricoh continued to be at third and fourth position, respectively, but Ricoh entered at fifth position in CY 2013.  Ricoh was able to bag few key Government special projects which fuelled its growth in the India Printer market in CY 2013.

 

In the Laser segment, Laser HCP (Printer-based) market grew with 2.1 per cent in terms of unit shipments in CY 2013 when compared to total shipments in CY 2012. There were only a few special projects in the Laser segment which supported  this  marginal growth, but buying sentiments in the other segment were weak and adding to it was the currency fluctuation which also affected the laser market negatively.