Western Digital (WD) has announced appointment of Subroto Das as the Sales Director, India, for its components and branded products businesses. In his new role, he will be responsible for the sales management and focus on market growth strategies of the Indian subcontinent.
Scott Davis, Vice-President of Worldwide Channel Sales, WD, said, India is a diverse and dynamic market, and is critical to WD’s continued growth. Subroto’s broad technology background and strong customer relationship skills will benefit WD as digital storage becomes increasingly prevalent in virtually every part of our consumer and commercial lives.
His leadership will be instrumental to WD’s ongoing expansion into new markets for its products and increased penetration into traditional segments in the region.
Subroto Das said, “It is an exciting time to join WD. The company is applying its strength of addressing high-volume markets with high-quality, reliable products at low cost into fast-growing new markets such as ‘thin and light’, data center and cloud storage, as well as connected-life products. WD is also investing in the advancement of its technology and product portfolio. I am enthusiastic about the opportunity to work closely with the WD team and its customers, and about WD’s future.”
Prior to this appointment, he was working as Vice-President and headed the System Storage Group for India and South Asia in IBM.
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