JAINHITS has announced its strategy to strengthen its presence in the Eastern India market. The announcement was made on the sidelines of the 3-day 17th Cable TV Show 2014.
Jeet Narayan Singh, National Sales Head, JAINHITS, said, “It is believed that Eastern India has a TV base of more than 25 million (250 lakh) TV homes and thus the market holds a key place in the company’s success story. With this, we are cognizant of the fact that this region is going to play a critical role in the coming years and we would like to be a part of this progress by making a mark with our services. The eastern zone for the company comprises of Bihar, Odisha, West Bengal and eight North Eastern States. JAINHITS has already installed 20 headends in the eastern region with four of them operating in West Bengal alone.”
At the event, the company showcased its solutions for LCOs capable of running fully DAS- compliant Digital Cable TV services to its subscribers. JAINHITS is all set to install over 3,000 Mini Downlink Headend’s across 640 districts in India by the end of 2014.
