Juniper Networks has announced the expansion of its Partner Advantage program to incorporate services and cloud solutions, at its second annual Global Partner Conference in Las Vegas. The program, which launched in 2012 and now supports more than 12,000 partners, is designed to reach, reward and accelerate partner offerings. Today, to help partners deliver incremental value to their customers, the company outlined its partnering strategy for cloud offerings, and a range of new support, maintenance and professional partner services.
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 The Juniper Partner Advantage Services program will enable partners to go-to-market with a range of value-added services across the entire infrastructure that help drive improved efficiency, incremental revenue and build customer loyalty. In addition, the integrated product and services offering from Juniper Networks will simplify and reward partner efforts across professional and services specializations.
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 The Juniper Partner Advantage Cloud program will help enable partners to bring valuable, high-performance cloud-ready solutions to market. Juniper’s strategy is to acknowledge partner cloud service and infrastructure capabilities and connect them with Juniper’s technology partnerships to create cloud-ready bundles that are easier for providers to deploy and manage. Partners in the program will receive relevant assets, tools and resources to drive cloud differentiation and growth.
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 Partner Advantage Cloud will help define and segment partners’ cloud capabilities, while enabling them to leverage Juniper’s technology partnerships, to create unique cloud-based solutions that meet their customers’ needs.  These will include cloud-specific enablement, marketing, financing and rewards options. One such option is anticipated to be a Juniper Cloud Innovation Fund, which will allow partners to tap into Marketing Development Funds to create Juniper-based cloud infrastructure and solutions.
