Free calling and messaging app operator, LINE Corporation has announced its "LINE" app has exceeded 200 million downloads worldwide, as of July 21, 2013.The company also announced that the registered users in India for LINE app have reached the 5-million mark. The milestone is achieved around three weeks of its official India launch, making it one of the fastest-growing apps in India.
The company declared that this app has been a success in the youth segment with its sticker and voice chat features becoming an instant hit and has been used extensively in all conversations happening through LINE app in India.
Jun Masuda, Chief Strategy & Marketing Officer (CSMO), LINE Corporation, said, "We are extremely happy with the response to our service in India. We believe that the framework for web-based messaging has already been laid with consumers hooked to it and now are looking for a product that can elevate their communication experience through richer features and functionality. LINE comes in at the right time with an app that will transform the way people communicate in India".
He added, "Our aim is to achieve 10 million users in India in a few months. We are confident that, with our feature-rich product and market-specific localization, India will be one of the key markets contributing to our global growth."
LINE service achieved 150 million users worldwide on April 30, 2013. User numbers are still growing in East Asia, where LINE has already established a stronghold.
Furthermore, the Android version of LINE has exceeded 100 million downloads from Google Play store.
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