Magnamious Systems: Building Longevity Through Adaptability And Strong Ecosystems

“IN THE CLOUD WORLD, NO DISTRIBUTOR ADDS VALUE LIKE CRAYON—THEY’VE BEEN PIVOTAL IN EVERY MAJOR MIGRATION WE’VE UNDERTAKEN.”

JITEN MEHTA
DIRECTOR, 
MAGNAMIOUS SYSTEMS

For Jiten Mehta, Director of Magnamious Systems, the company’s 36-year journey has been defined by resilience, reinvention, and a deep understanding of the IT ecosystem. Founded in 1989—when computers had barely entered the mainstream—the company has witnessed every major shift in the industry, from the rise of Microsoft and IBM to the Y2K wave, the dot-com boom, and today’s cloud-driven world. Despite the constant churn, Magnamious has managed to stay “fit and growing,” as Jiten puts it, building a business that now spans nearly four decades.

Jiten credits this longevity to two core principles: adopting niche technologies early and putting people first. Whether it was MDR in 2021 or other emerging technologies, Magnamious always embraced innovations ahead of the curve—helping the company win new logos even when adding customers became increasingly difficult. Equally important has been the focus on employees and customer relationships, with some clients staying with the company for over 20 years.

A crucial part of their success, Jiten notes, is the strength of the broader ecosystem. The partner–OEM–distributor relationship functions as a triangle—each side essential, each dependent on the other. In this dynamic, Crayon has played a pivotal role. From AWS expertise and migration support to technical enablement and GTM guidance, Crayon has consistently acted as a true value-added distributor, helping Magnamious navigate complex cloud transitions and unlock new opportunities.