Security
Palo Alto Networks showcases how AI-driven marketing with strong cybersecurity accelerates growth, enhances engagement, cuts costs, and reshapes industries.
Palo Alto Networks has unveiled its groundbreaking advertising campaign, “Be A Genius. Deploy Bravely.” The campaign is fully created using artificial intelligence (AI) tools, showcasing how brands can embrace AI to deliver secure, innovative, and cost-effective marketing at scale.
This AI-powered advertising campaign features a ten-part video series starring legendary innovators like Benjamin Franklin, Marie Curie, and Leonardo da Vinci, symbolizing how bold discoveries fuel new industries. Running across CNBC, The Wall Street Journal, Forbes, Fortune, YouTube, LinkedIn, and other digital platforms, the multi-channel campaign reinforces Palo Alto Networks’ commitment to driving secure AI adoption.
By leveraging Google Veo, Gemini, and Artlist, Palo Alto Networks’ creative team accelerated every stage of the content lifecycle—from concept creation to multi-language localization.
Palo Alto Networks has unveiled its groundbreaking advertising campaign, “Be A Genius. Deploy Bravely.” The campaign is fully created using artificial intelligence (AI) tools, showcasing how brands can embrace AI to deliver secure, innovative, and cost-effective marketing at scale.
This AI-powered advertising campaign features a ten-part video series starring legendary innovators like Benjamin Franklin, Marie Curie, and Leonardo da Vinci, symbolizing how bold discoveries fuel new industries. Running across CNBC, The Wall Street Journal, Forbes, Fortune, YouTube, LinkedIn, and other digital platforms, the multi-channel campaign reinforces Palo Alto Networks’ commitment to driving secure AI adoption.
By leveraging Google Veo, Gemini, and Artlist, Palo Alto Networks’ creative team accelerated every stage of the content lifecycle—from concept creation to multi-language localization.
With AI assisting in copywriting, video generation, visual design, and predictive engagement analysis, the company achieved record-breaking results:
Production time reduced from nine months to one week per video.
Production time reduced from nine months to one week per video.
Campaign costs slashed, with each AI-generated ad produced for under $1,000 (compared to millions with traditional methods).
20x fewer employee hours required, eliminating reliance on external creative agencies.
Kelly Waldher, Chief Marketing Officer at Palo Alto Networks, emphasized, “AI is transforming marketing. By adopting AI securely, we’ve set a new benchmark for speed, engagement, and efficiency—showing customers how to deploy AI bravely while ensuring cybersecurity at every step.”
The campaign aligns with the company’s AI security platform, Prisma AIRS, which secures AI models, data, applications, and agents across the entire lifecycle. Just as Palo Alto Networks empowers enterprises to innovate securely with AI, the company is showcasing its own transformation as a model for the industry.
See What’s Next in Tech With the Fast Forward Newsletter
SOFTWARE
Tweets From @varindiamag
Nothing to see here - yet
When they Tweet, their Tweets will show up here.
